In 2006, on the verge of the first post-Katrina hurricane season, our image of the skull with hurricane eyes came to fruition. The accompanying message, NOLA Til Ya Die, was a good fit. It expressed a lot, specifically, our desire to stay in New Orleans.
Back then, we started NOLA Til Ya Die by giving away stickers and tattoos at Jazz Fest just to see if people liked our concept. We quickly discovered that people didn’t just like NOLA Til Ya Die, they loved it! Everyone, young and old alike, wanted more.
So, we've given you more. A full line of family-friendly apparel and gear, including t-shirts, hoodies, sports bottles, hydro pouches, flags, bandanas and more. Packed with reality and optimism, we firmly believe NOLA Til Ya Die speaks volumes to anyone with a soft spot in their heart for the city of New Orleans.
NOLA Til Ya Die..it says it all.